SQUAD BUSTERS
#Gaming
Online tournament
of Supercell’s new game
Storytelling added between games to create funny, viral and epic moments.
Between challenges, live connections were made with the set
where thanks to the interpretation of Mister Jägger and the help of augmented reality
we were able to generate very funny moments.
We use augmented reality (AR) to generate graphics and
to render game elements on the stage.
Using AR as a tool to improve storytelling and influencer performance.
Having great costume design, excellent prop construction, well-developed 3D environments and scripts suited to the characters helps to blend the game with reality.
We also had the participation
of PdePaula from Supercell
live in our studio.
The interactions from the studio were in the hands of Mister Jägger
dressed as different characters from the game.
To manage the tournament we created a virtual widget
where we could launch different challenges and a live ranking of the players.
